Pattern, Shape, Form

 This drives me nuts. The chair HAS to line up with the artwork above.

This drives me nuts. The chair HAS to line up with the artwork above.

I'm continually attracted by patterns, shapes and form. I guess everybody is but designers probably pick up on it more than others. Patterns that are "off" really annoy me. Say, for example, when the chair isn't aligned directly below the painting it sits below, it drives me nuts. This happens sometimes when hubby vacuums. Yes I know it's wonderful that he vacuums (although I do wish he'd vacuum the stairs). But I can always tell when he's "put things back." I gotta make it right.  

So it is in designing; things need to align. And I don't mean I'm a slave to getting things centered; on the contrary, I much prefer left justified layout. Type is much easier to read if it's left justified rather than centered. Also type is much easier to read if it's in short lines rather than stretching all the way across the page. Your eye just can't keep track of all the words if it's strung out in a long line. 

But a layout does need to have some sense of alignment and organization so it reads properly. Without an overarching order, the report (or whatever) will be much harder to read. If you're trying to make it easy for your clients and customers to read about your successes (or new program or what not) you need to get your words and images aligned!

Sample page layouts next time.

Thanks for reading.